This column is more about exposing events or opinions on events, so as to achieve the purpose of sublimating people's spirits.
Not long ago, Luo Yonghao, who is known as the originator of China's talk show, presented his debut show at the talk show conference. Among them, the news about "Luo Yonghao paid back 400 million" was quickly searched.
There are two main points that surprised the audience. One is why Lao Luo owes a huge sum of 600 million yuan, and the other is to pay off 400 million in two years. Why is his earning power so terrifying? Is it really so profitable?
There are many analytical articles on the Internet about how Lao Luo makes money. On September 24, he himself explained on Weibo that the 400 million yuan is mainly composed of three parts: the sale of the mobile phone team, live broadcast and other projects.
Today, Lao Hei intends to talk about something else, Luo Yonghao who I know.
Why do I follow Lao Luo
The reason why I pay attention to Lao Luo is not because I watched his early teaching videos at New Oriental, nor is it because of the Siemens refrigerator incident. I follow him because of the hammer phone.
In the early years, I was a digital enthusiast. After the Hammer T1 came out in 2014, the propaganda of various punching Samsung and kicking Apple attracted my attention.
But later I found out that his founder, Luo Luo, seemed more interesting than the hammer phone, and he was good at getting things done. So I paid attention to this person.
During that time, I read all the speeches he had given before, such as "My Struggle", "An Idealist's Entrepreneurship Story" and so on.
I am not a fan of him, but there is no denying that he has some shining points and qualities that can impress me.
Lao Luo's early experience
Lao Luo is a very powerful "Flicker" master, but he does not seem to be a successful businessman.
In the early years, Luo moved bricks, sold books, and worked as a blue collar in Korea.
Later, I taught at New Oriental. Why can Lao Luo, a high school dropout, go to New Oriental to teach? It is said that because Lao Luo wrote a 4D job application letter at the time, he directly showed Yu Minhong stupid, and was finally admitted.
In his speech, Lao Luo revealed that when he was teaching at New Oriental in his 20s, his annual salary was close to 600,000, not to mention that at that time, even now, it was very good.
No one listened to Lao Luo in class, but when he was bragging, the students listened very well. So some students uploaded some of his teaching videos to the Internet.
In this way, Lao Luo became popular on the Internet and became China's first-generation Internet celebrity. By the way, the Internet celebrity of the same period is Luo Yufeng.
He is quite proud of this. He often said: He is the only first-generation Internet celebrity in China that has become popular.
After leaving New Oriental, he began to try various entrepreneurial ventures, for example, he founded an English training institution and Niubo.com.
Then there was Hammer Technology. It was also from this time that Lao Luo seemed to be stuck with the dog-skin plaster of the industry's dark lamp, and it was difficult to get out. To
As mentioned earlier, I paid attention to Lao Luo because of my mobile phone. At the same time, I am also a cross talk lover. Naturally, for the launch of the hammer mobile phone, I did not pull down a single event. To
The Nut Pro was released in 2017, and I went to the scene to watch Lao Luo's press conference.
(No photos left, this is a net map)
The guy sitting next to me was a fanatical fan. He said he rushed to Shenzhen from Guangzhou to watch the press conference and had to go back later because he had to go to work tomorrow.
At that time, the outside world divided the people who liked Lao Luo into two groups, one who liked his mobile phone instead of him, called Hammer Fan, and the other who liked him, called Luo Fan.
He is a typical Luo fan rather than a hammer fan, because he bought all the models of the hammer phone.
And I was nothing, just watched the press conference with the mentality of watching cross talk.
I like hammer phones very much, but I have never bought one. The reason why I didn't use a hammer is actually very simple, because it cannot solve BL.
At that time, this buddy was very excited. He thought he found the organization and talked a lot with me, such as watching Lao Luo giving a speech on the toilet, listening to Lao Luo's quotations and sleeping.
I talked to him freely, but I never dared to take out the iPhone from my pants pocket. I'm afraid that this group of enthusiastic fans will devour my inner ghost like a shredder.
Thinking about it now, it was really an intense and exciting night.
Due to Lao Luo's personality charm, the Hammer mobile phone conference has slowly become a Spring Festival Gala in the science and technology industry.
Lao Luo has a good eloquence that I admire very much. When listening to his speeches, I often sigh with emotion that it is really a good meal for me.
However, even if the hammer conference becomes the Spring Festival Gala of the technology industry, it cannot change the fact that mobile phone sales are bleak. You know the ending. The mobile phone team is beating.
I still feel very sorry for Lao He. Without Lao Luo, the hammer phone has no internal taste. To
Lao Luo owed 600 million debts for making mobile phones. Since 18 years, he has started his debt repayment career.
He founded the e-cigarette brand. Soon after the product was released, the country rectified the e-cigarette industry. To
Luo Yonghao became Sharklet's partner and personally served as the "Chief Fudge Officer" at the Sharklet technology release conference of "The Old Man and the Sea".
I thought it would turn over, but I didn't expect the products equipped with shark pattern technology to have a general response in the market, so I couldn't stop it.
In view of his characteristics of doing a business and ruining a business, many people have given him the nickname: "Industry light."
Recently, Luo Xiang was scolded until he quit Weibo. Unexpectedly, someone blamed Lao Luo for this, because Lao Luo and Luo Xiang had an interview.
The sleek and sharp alien
The iPhone 12 is about to be released recently. The biggest change in appearance is that the rounded middle frame is ready to return to the right-angled frame of the iPhone4 era. This reminds me of the advertising slogan of Nut Pro: "Smooth, sharp and heterogeneous."
iPhone 12即将于近期发布。外观上最大的变化是圆形的中间框架已准备好恢复到iPhone4时代的直角框架。这让我想起了Nut Pro的广告口号：“光滑，锋利且异构”。
This sentence is actually more appropriate to apply to Lao Luo.
In this society that emphasizes moderation and sleekness, Lao Luo often comes out to speak out against the tune, which is indeed a bit incompatible with this society.
When making mobile phones, Lao Luo is the CEO and the biggest image spokesperson. He released a lot of theism in public.
"The best mobile phone in the Eastern Hemisphere!"
"If the price of a mobile phone is less than 3,000 yuan, I will be your grandson!"
"It's all the technology of the supply chain, what kind of grandson are you pretending to be!"
The more distinctive the personality, the more polarized the evaluation of society. Lao Luo's frankness is not only the reason why fans like Lao Luo, but also the reason why black fans hate Lao Luo.
As the saying goes, he often walks by the river, and he doesn't have wet shoes, but Lao Luo simply lives by the sea. He was tempted back and forth on the verge of death, and was later caught in a pigtail.
In the early years, he said many things that criticized the "bad habits" in China. Topics included Chinese medicine, Spring Festival, hukou system and so on. To
Those who had long been uncomfortable with Old Luo Teli's alone, Zheng Chou did not find a reason to scold him, but he did not expect to hit the bullet. To
As a result, netizens have kept the screenshots of his theism on Weibo. To
Therefore, the Internet has memories, and this memory will appear even more unforgettable to the enemy.
In Zhihu, Heilao Luo became the main theme. Basically every question and answer will see words like "Lobsang, is the cherry blossom tree in my hometown open?"
If in the early years, Lao Luo had no debts and was light-hearted, I am afraid that he would have slapped these slappers a few times like Du Siemens, Fang Zhouzi, and Wang Ziru. To
But now, he has more and more responsibilities on his shoulders, and more and more things that cannot be said in public. His common mantra has become: "I restrain."
No matter how many mouthfuls Lao Luo slapped, judging from his words and deeds, I think Lao He can be regarded as a man with no choice.
The 600 million debts Lao Luo owed could have been liquidated through bankruptcy to avoid these debt problems, but he did not choose to do so. He could have gone to America like Jia Yueting, but he didn’t
His approach is to carry it down by himself.
So there was a comment on Weibo: "The real man is paying off the debt, and the man Jia is in the United States."
Can Lao Luo still be strong?
Now Lao Luo's job is basically part-time job repayment.
To be honest, in order to repay the money, he did a lot of things that surprised me.
Luo Yonghao was included in the high-spending list for a while, and soon after he was photographed attending a micro-business conference, only to earn 50,000 yuan in appearance fees.
At the beginning of September 19, he held a press conference for Chat Bao. Let’s not talk about the functions of this software for now. The cheesy name of "chatbao" plus this golden icon makes me feel a little physically uncomfortable.
9月19日开始，他为Chat Bao举行了新闻发布会。现在暂时不讨论此软件的功能。俗气的“ chatbao”名称加上这个金色图标，使我身体有些不适。
How did Lao Luo, who used to be known as doing everything, do such a low thing now?
This feeling is like going to prostitution in the middle of the night and meeting my own wife. For example, my trumpet also wrote about the news that Luo Yonghao spoke for the game company.
Luo Yonghao is such a cool person in the eyes of fans, why did he engage in this? Lao Luo said at the press conference of "The Old Man and the Sea": "Return the money quickly. This is the least low thing."
At the same time, he also explained at the talk show: if you want to repay the money, you naturally have to make quick money, otherwise the creditors can't wait, so they started these things.
His live broadcast is very profitable. The signing fee with Douyin is 60 million, and the pit fee for the first few live broadcasts is 600,000. In addition, about 20% of the commission is added. Some people estimate that he will probably make money in one of the previous live broadcasts. 36 million. But I think the live broadcast is just a way for Lao Luo to pay back the money. He did not intend to treat it as a lifelong career.
In an interview with Luo Zhenyu, Lao Luo said that he hopes to make himself at the poker table through the mobile phone business before he can gain a foothold in the next decade of revolution.
On this year's "REBUILD 2020" program, he also revealed that he really wants to do platform-level things.
在今年的“ REBUILD 2020”计划中，他还透露他真的很想做平台级的事情。
His first attempt was the TNT that made people pee their pants. As you know, it has become one of the biggest jokes in the technology circle.
A large number of netizens have produced various emoticons. "Shut up! It makes me use TNT."
We can say that Lao Luo is the underworld of the industry, but it is undeniable that every time he enters an industry, he brings a new kind of vitality to the industry, and of course cross talk.
What is this vitality? Is it the craftsmanship, idealism, or what he said: "It is possible to make money honestly by making money honestly"?
I'm not sure about Lao He. I don't worry about Lao Luo's determination and courage. The only thing I worry about now is age. Is 48 years old still young? Now he starts to make fun of me with previous jokes or experiences.
For example, understanding the long live, or the face-slapped stalk of the middle cup and super big cup.
He hopes to put these elements in his live broadcast of the goods, but the effect I think is very general. Lao Luo may be an entrepreneur to others, but to me, he is a creator.
As a creator, nostalgia is not a good thing. Finally, I just want to say, Lao Luo, please run faster. I wish to pay off the debts as soon as possible, and the future will continue to be ideal and endless.
Old Hei also used this to encourage each other.
In the early years, I worked as a technologist and a freelance investigative reporter. The reason why I wrote the [One Black] official account is to use the simplest language to tell everyone that there are real demons in this world, otherwise you can't understand human nature.